Amplitude

Amplitude is a digital analytics platform used to analyse how visitors interact with websites and applications. It provides tools for tracking user behaviour, measuring engagement, and visualising how visitors move through digital experiences.

Analytics data and visitor events are collected within your Amplitude project, where you can analyse user journeys, funnels, engagement patterns, and conversion behaviour. Your ShopWired website sends visitor activity data to Amplitude through a tracking script added to your website theme.

• Understand visitor behaviour and engagement

• Visitor interactions such as page views and activity on your ShopWired website can be tracked and analysed

• Analyse user journeys and conversion funnels

• Behavioural data from your website is used to build reports, funnels, and visual dashboards inside Amplitude

• Data handling and responsibility

• Visitor activity data collected from your ShopWired website is processed and stored within your Amplitude account

1. Create a Amplitude account if you don't already have one
2. Create a project in your Amplitude account
3. Copy the JavaScript tracking snippet provided by Amplitude
4. Add the tracking script to your ShopWired theme
5. Visitor activity from your ShopWired website begins appearing in your Amplitude analytics dashboards