Tolstoy

Tolstoy is a platform for creating interactive and shoppable video experiences for ecommerce websites.

Videos, widgets, product catalogue imports and optional conversion tracking are managed in Tolstoy, while the Tolstoy widget and video placements appear on the ShopWired website using embed code provided by Tolstoy.

• Create shoppable video experiences for customers

• Visitors can watch interactive videos and engage with shoppable content on your ShopWired website

• Display Tolstoy widgets on selected website pages

• Tolstoy widgets can be embedded into ShopWired pages so video content appears where it is placed within the theme

• Manage product data and tracking through Tolstoy

• Product catalogue data is imported into Tolstoy using a ShopWired CSV feed, and any submitted or tracked data is handled by Tolstoy

1. Create a Tolstoy account if you don't already have one
2. Configure your product catalogue import in Tolstoy using the CSV feed generated by ShopWired
3. Create your interactive or shoppable video content in Tolstoy
4. Add the Tolstoy widget script and embed code provided by Tolstoy to your ShopWired website
5. Tolstoy video widgets display on the selected pages of your ShopWired website